Bluebird by American Express's embedded-finance stack

“Can a co-branded prepaid debit product between a retail giant and a card network deliver basic banking services to underbanked Americans at scale without a bank charter?”

3 layers disclosed

Banking / BaaS
Pathward
Card issuing
In the Index's full report
Sponsor bank
Pathward

1 more provider across 1 layer is in the Index's full report.

Full profile on the Embedded Finance Index ↗

From the Embedded Finance Index, which maps the providers behind each company's embedded-finance products from public disclosures.

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